Book Review: ‘Next in Line’ by Avishkar Srivastava

Building modern family businesses while honouring legacy

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Book Title: Next in Line: A Youngster’s Guide to Indian Family Business
Author: Avishkar Srivastava
Publisher: Rupa Publications India
Number of Pages: 176
ISBN: 9353521807
Date Published: Mar. 10, 2026

Next in Line by Avishkar Srivastava

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Book Review

Avishkar Srivastava’s “Next in Line: A Youngster’s Guide to Indian Family Business” offers an honest, empowering roadmap for young professionals stepping into legacy family enterprises. With family-owned enterprises powering over eighty percent of Indian companies, joining one is both a great privilege and a profound responsibility. Rather than offering abstract textbook theories, Srivastava draws from a decade of personal experience transforming his family’s logistics firm to share grounded, real-world wisdom.

The book shines in its practical approach to modernising traditional work systems while respecting generational wisdom. Srivastava shares simple yet transformative habits, such as addressing parents as “Sir” or “Ma’am” at the office to draw clear boundaries between work and family life. He highlights the necessity of shaping a healthy office culture, establishing clear mission statements, and investing in formal HR processes to shift from person-dependent routines to transparent, data-driven systems.

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Finally, “Next in Line” delivers an inspiring message that empowers the next generation to overcome fear and take genuine ownership. Through thoughtful chapters on emotional intelligence, consistency, and striving for harmony over conflict, the book demonstrates how small, daily efforts compound into long-term organisational success. It stands as an invaluable guide for young leaders seeking to build a modern, sustainable business while honouring their family legacy.

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